Head of Marketing

Job description

Back to all jobs Head of Marketing the employer UK Full-time Permanent employee Apply for this job About Us the employer is a UK-based fintech company, founded in 2022 and authorised by the FCA as an Electronic Money Institution. We are building a modern, all-in-one payment platform that enables businesses to manage global payments and financial operations seamlessly. Our solution allows companies to open multi-currency accounts, send and receive payments worldwide, and manage cross-border transactions from a single platform. Our mission is to simplify global finance and remove friction from international business operations. Your mission We need a marketing leader who thinks in strategies and executes in sprints. You'll own everything from brand and SEO to go-to-market expansion into new verticals - reporting directly to the CEO and sitting at the commercial heart of the business. This is not a pure management role. We want someone who sets the direction and rolls up their sleeves to make it happen. What You’ll Do • GTM strategy for new markets and verticals (e-commerce, iGaming, travel, marketplaces) • Brand identity, positioning, and product messaging across all channels • Website strategy and SEO - technical, content, and authority building • B2B demand generation - LinkedIn Ads, paid search, and ABM targeting merchants and platform operators • Industry events and…