Head of Brand

Job description

Full-time • Remote At the employer, we believe that financial power belongs in the hands of individuals — not institutions. For too long, money has been controlled by systems that profit from complexity, fear, and dependence. We’re here to change that. We exist to democratize financial confidence, to give millions of people the clarity, tools, and courage to take control of their money and their time, and to live more meaningful lives. You will be joining the employer at an exciting time. We have raised $20+M from top investors, are seeing tremendous growth, and we’re very optimistic about the future. About This Role This is not a traditional brand role. We are not looking for someone to “manage a brand.” We are looking for someone to build a movement. The Head of Brand is responsible for making the employer synonymous with a powerful idea: Everyone deserves a financial plan — and the confidence that comes with it. You will define how the employer shows up in the world — what we say, how we say it, and how it spreads. You will lead the systems that turn ideas into cultural momentum across video, social, PR, classes, and content. This role owns both brand narrative and brand performance — from awareness and perception to earned traffic, engagement, and downstream funnel impact. Key Responsibilities Define and lead the the employer brand • Own the employer’s brand…